Recent Brand Stories
In India, with a school curriculum that occupies most of the students' time, art takes a backseat. However, research shows that children can grasp information quicker when an element of fun is added to the learning process. Camlin wanted to be the enabler of making learning a fun experience. Camlin wanted to understand if its customers were having fun while using its products. So, it asked them to share their fun experiences using Camlin products on its Facebook page and the customers were only too happy to open to the brand! The campaign started on the 5th of December 2018 and is still open to receive entries. 3 lucky winners will be gratified with Rs. 10,000 each and the top 100 entries win gift hampers from Camlin! If you haven't shared your fun experience with Camlin yet, now is your chance! Simply visit the Camlin Facebook page here and share your experience of how Camlin has made learning fun for you or your children and win amazing prizes!
Children are more receptive towards learning when an element of fun is added to education. Camlin has been rolling out a number of initiatives and products with the objective of making learning fun for students across the country. When it comes to art products, Camlin has been the pioneer in India. Unfortunately, with a heavy school curriculum, students may find less time to indulge in art. With such time constraints, sometimes all one may need to be inspired to create art, could be a new way to paint. On occasions like these, using the same routine of brushes, colors, palate, and water just won't do. To cater to these situations, Camlin launched an innovative product called the 'Camlin Brush Pen' - a combination of colors, brush, water and palette, all in one convenient product, making coloring easier and fun. Camlin has been promoting art forms through many exciting activities for children. One such activity was conducted on the World Art Day, where Camlin created the world's longest canvas on the theme of 'Swachh Bharat'. Through this activity, Camlin successfully promoted two good things - art and a cleaner India. Camlin launched the Mechanical Pencil, which not only gave children a superior writing experience but also helped save trees, thereby positively impacting the environment. Activities for School Principals School Principals are multi-talented and multi-tasking individuals. They take on many roles such as that of an administrator, an educator and a psychologist for children, while also being their motivator by encouraging them to bring out their best in all that they do. Such an important role deserves to be properly honored. Which is why, Camlin initiated the concept of celebrating Principals' Day on 11th January, every year. The 'Let's Make Learning Fun Seminar' is another Camlin annual event which sees the participation of Principals from various schools. The seminar highlights a healthy debate on the crucial issues that every Principal has to face. The Principals are also encouraged to share innovative practices with the fraternity. A good Principal makes the school a better place for learning and this seminar provides a platform to honor the Principals who have been doing some brilliant work in their schools. Making learning fun with Kidzania After successfully launching the first Camlin Art & Craft Studio at Kidzania in Mumbai, Camlin recreated the same experience for the children in Delhi and NCR, by launching the second Camlin Art & Craft and Painting Studio at Kidzania, Noida. The Studio offers an interesting mix of activities like cloth bag painting, designing notebook covers and creating wall hangings using geometric figures. For children who love craft, there are activities like mask and finger puppet making as well as drawing bird and animal designs which can be pasted onto popsicles. Through its new products and activities, Camlin aims to create innovative ways of making learning fun for children.