INSEAD, TSW announce 2nd Blue Ocean Strategy executive programme

INSEAD, TSW announce 2nd Blue Ocean Strategy executive programme
Attendees at the workshop

Mumbai, 28th March 2018: The first edition of the 3-day workshop on Blue Ocean Strategy, INSEAD's senior leadership development programme, was a huge success. Presented by TSW in India, the inaugural batch, held in Mumbai, November 2017, saw enthusiastic participation from CXOs of businesses from diverse sections of Indian industry.

Senior leaders from top conglomerates such as Tata Group, Bharat Petroleum, Future Group, Aditya Birla Group, DHFL, Capital First, DELL, DCB Bank, United Breweries, ANZ Bank, Stock Holding Corporation, World Wide Media and more had an engrossing learning experience during the programme.

The strong response to the inaugural edition and the unmet demand from corporate clients prompted INSEAD and TSW to announce the second edition of the Blue Ocean Strategy (BOS) Executive Programme scheduled to take place from 9th to 11th May 2018 in Mumbai.

The Blue Ocean Strategy executive programme is based on the INSEAD campus programme and is delivered by INSEAD faculty. In its present form, the programme incorporates 3 days of face to face interaction with Guoli Chen, Blue Ocean Strategy simulation and a live interactive webinar with the cocreator of the Blue Ocean Strategy, professor Chan Kim, for assistance in application of the course.

On the announcement of the second edition of the programme, Anish Srikrishna - President, Times Professional Learning said, "INSEAD's 'Blue Ocean Strategy' workshop offers an absolutely new perspective on strategy formulation and execution. The unique thought process will help participants redefine strategic priorities created in a hypercompetitive 'red ocean' world."

 The programme offers a unique opportunity to participants to sharpen their business acumen and also help their organisation attain leadership status by identifying new avenues rather than by attempting to thwart competition. It offers various frameworks to the participants to enable them to create uncontested market spaces or 'Blue Oceans'.

 To participate visit or Call 7400097514

 About TSW

TSW is an initiative by Times Professional Learning for working professionals who are keen to hone their skills, add value to their work and climb the corporate ladder for a more rewarding career. With a vision to make world-class education accessible to aspiring business leaders through strategic collaborations, TSW's passion for excellence and a belief that 'Executive Education Empowers' works hand in hand with the organisation's aim to impart knowledge to business professionals nationwide.


As one of the world's leading and largest graduate business schools, INSEAD offers participants a truly global educational experience. In the span of five decades, INSEAD has developed from an entrepreneurial venture to an internationally regarded institution.

 As a global educational institution with a pioneering multi-campus model, our mission is to create an open-minded learning environment that brings together people, cultures and ideas from around the world, in order to transform individuals and organisations through business education. 


Brand Story Information
Brand Story Type:
Media Contact
For more information contact:
Sheetal Tambe, Manager - Public Relations