ATDC showcases 'Converge' at the Bangalore Times Fashion Week

Apparel Training & Design Centre showcases its collection, 'Converge', at the Bangalore Times Fashion Week

Students of the Apparel Training and Design Centre (ATDC) from across the country launched their collection, titled 'Converge', at the Bangalore Times Fashion Week (BGTFW) recently. The collection saw Indian heritage and culture come alive on the ramp with innovative styles, as it took the audience on a journey across the country. The collection was inspired by Indian traditional arts, crafts, design and culture. Right from the colours and prints of Rajasthan to Worli paintings and heritage of Charminar - it was India in its purest form.

The centre gave an opportunity to their B.Voc students of the two B.Voc courses - B.Voc Fashion Design and Retail, and B.Voc Apparel Manufacturing and Entrepreneurship - to showcase their talent and skill of combining design and craft with innovative styles of their region in the form of creative ensembles through 10 different sequences at BGTFW. The students who participated in the fashion show were from ATDC centres from northern, eastern, western and southern regions of India. Ten different Indian cities were picked as inspiration for the collection; here is what they represented:

  •  Gurgaon: The heritage of Delhi, with its monuments and architecture
  •  Jaipur: Rangeelo Rajasthan
  •  Bengaluru: Kasuti and Lambani embroidery
  •  Hyderabad: Bidri and Bajara craft
  •  Thiruvanathapuram: Murals and wood carvings
  •  Kannur: A collection based on the happenings in Kerala
  •  Indore: Crafts of Madhya Pradesh
  •  Raipur: Tribal painting and Godna
  •  Kolkata: Kantha stitch and hand painting
  •  Bhubaneswar: Sparsh, using applique and Patachitra

Rakesh Vaid, Senior Chairman of ATDC, said, "It's a new venture for us and as our maiden effort, I feel that it's an excellent effort by our students. They have showcased a wonderful collection and I feel that the garments designed by them deserve to be on the national fashion circuit. We hope that in the next few years, our students get to showcase their skills nationally."

HKL Magu, Chairman of ATDC, added, "The collection that they have showcased was excellent and so good that I've decided to buy all of the apparel for the library for our centre."

What was interesting about this particular show is that transgender models walked the ramp. Transgender men and women often face discrimination, bigotry and hatred from their families, friends and co-workers. ATDC is devoted to ending discrimination and violence against transgender people through skill development education by supporting gender-diverse youth through skill training in the apparel sector and giving them a platform in the fashion world.

Speaking about the city, Darlie Koshy, DG & CEO of ATDC, said, "Bengaluru is a cosmopolitan city. There are so many millennials across the country, I feel Bengaluru represents the youth of the city and has reinterpreted creativity, crafts and commerce through their new approach to the diversity of India. Here is our chance to rediscover the craft through fashion. The music and the architecture that they showed through the show went really well with the choreography."

ATDC is India's largest quality vocational training provider for the apparel industry, with around 200 centres spread across 23 states.


Source : Youtube
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